Umzi-mveliso we-diaper awusafanelanga ukungena kwi-novice? I-Vietnam Sanitary napkin machinery
Ngaphambili, imboni ye-diaper yayithathwa njengeshishini elizinzile kunye nenzuzo ngenxa yezithintelo eziphantsi zokungena kunye neengeniso eziphezulu zengeniso.Ngokukodwa kwi-2015 -2017, amashishini amaninzi agijimela ukungena kwimarike kungakhathaliseki ukuba abandakanyeka kwishishini lomama nabantwana okanye cha, kwaye kwakukho ukunyuka kwishishini le-diaper.Nangona kunjalo, namhlanje, kunye nemarike ye-diaper eyanciphayo kunye nokukhawuleza kwe-industry reshuffle iteration, owokuqala ukuphuma ngabadlali abadlala itikiti.Kwiminyaka emibini edlulileyo, sinokuziva ngokucacileyo ukuba i-diaper craze ipholile kakhulu, kwaye inani labadlali be-novice lehlile kakhulu.
Kuyafaneleka ukuba uqaphele ukuba ukususela ngo-2019, izinga lokuzalwa ekhaya liye lehla kakhulu, kwaye ukuhla kwabasebenzisi be-diaper akuthethi nje ukuba abadlali abatsha baya kujongana nommandla wentengiso onzima, kodwa kubangele imingeni ephezulu kuphuhliso kunye nokukhula kwamashishini akhoyo.
Ngelo xesha, ipateni ye-brand ye-diapers nayo itshintshile.Ngakolunye uhlangothi, imeko yentloko yeempawu zangaphandle e-China iyaqhubeka nokutshintsha, phakathi kwayo isabelo semarike saseKao, esasinempembelelo enkulu e-China, siyancipha unyaka nonyaka, ngelixa umdla wamashishini axhaswa ngemali angaphandle aphule. ngamakhamandela “omntwana wesibini kwiminyaka engamawaka alishumi”.Iingcali ezininzi zisixelela ukuba ngokudibanisa amajelo akwi-intanethi nangaphandle kwe-intanethi, intengiso enomdla igqithise iPampers ngo-2021, kwaye iye yaphumelela kwimakethi ye-diaper yasekhaya.Kwelinye icala, iibrendi zasekhaya zikwakukhawulezisile ukunyuka kwazo, zizuza inkoliseko yabathengi ngomgangatho obalaseleyo kunye netekhnoloji entsha ngelixa besandisa isabelo sabo sentengiso ngokuthe ngcembe.Ngokutsho kwedatha yobuntlola beemarike yeMagic Mirror, ukususela ngoJanuwari ukuya kuDisemba, 2021, ukuthengiswa kweempawu zasekhaya ezifana neBeaba, BabyBean, Yiying, njl. utshintsho lweshishini, isiphumo se-siphon sentloko sibonakala ngakumbi nangakumbi.
Ukongeza kwisakhiwo se-brand, iziteshi zokuthengisa ze-diapers nazo zikhawuleza, kwaye i-intanethi ye-intanethi ibonakala.Ngokwedatha ekhutshwe nguNielsen, ukususela ngoJuni ka-2021, ukuthengiswa kwe-intanethi ye-diapers yabantwana kubalwe ngaphezu kwe-50%, kwaye izinga lokukhula kwe-intanethi lalingekho phantsi.Umkhwa we-intanethi uyaqhubeka nokuba nefuthe kwisakhiwo se-brand, kwaye iziteshi ezingaxhunyiwe kwi-intanethi ye-diaper industry nazo zihlala kwiimfazwe zexabiso.Ngokuncipha komlinganiselo wemarike, iibrendi ezikwisiphelo esisezantsi, ikakhulu kwizixeko ezikwinqanaba lesithathu kunye nelesine, kufuneka zithathe amaxabiso aphantsi njengenzuzo yokubulala ukuze zikhuphisane nesabelo sentengiso, zehlise ngakumbi ingeniso yemveliso kwaye ziphazamise umyalelo wentengiso. .
Ngokubhekiselele kwiimpawu ze-diaper, ukhuphiswano oluqatha kwishishini alukho nje ngenxa yeenguqu eziqhubekayo kwi-brand kunye nephethini yesitishi, kodwa kunye neenguqu ezinzulu kwimarike ephezulu, eyintloko kubo.Kuxelwe ukuba emva kobhubhane ngo-2020, izinto ezinje ngentlaka yephepha, amalaphu angalukwanga, i-polymer efunxa amanzi, njl njl. ziye zanyuka ngexabiso amaxesha amaninzi, kunye neengxaki ezinjengokunqongophala kwezinto eziluhlaza kunye nokunciphisa ingeniso. baye balandela, nto leyo eye yakhawulezisa ukupheliswa kwamadiaphu amancinci naphakathi.Ukuze kuzinziswe imeko yemarike kwaye uthintele ukulahlekelwa ngabathengi ngenxa yokunyuka kwamaxabiso emveliso, iibrendi ezinkulu ziya kutyala imali eninzi yeendleko.
Ixesha lokuposa: Jul-17-2022